Our Story
Our Vision
Our Vision
We founded LCS in 2011 to help creative individuals transform their futures.
Our goal was simple. We wanted to create a place that was unique. We weren’t scared to push boundaries or challenge tradition. We wanted to make a difference.
Our vision remains the same today. When you join us, you’ll have an experience like no other. We don’t offer a ‘one size fits all’ education. We treat you as an individual and personalise our training to you and your strengths.
Our creative approach to learning is unique and attracts talent from around the globe. People who want to stand out. Make a name. And shape the future of Beauty, Fashion, Photography and Interior Design. People like you.
You can choose to join us on campus in London or study via one of our online courses. Both options offer you the very best learning and support and provide you with an environment that’s inspiring and creative to succeed.
Transformational Education and Training
Transformational Education and Training
We offer high-end training that transforms your creative future.
From day one, we’ll work out your strengths and create a personalised program just for you. You’ll be taught in a vibrant environment and take part in interactive lectures, practical master-classes and one-to-one sessions. Our expert team will support you all the way, helping your career to excel.
We call our style of teaching – transformational education, as we truly believe it transforms our students and helps them achieve notable success in the fashion and creative industries.
Our Founders
Founded by successful industry figures Wendy Elsmore and Dan Blake, led by Jason Thomas, championing individuality and excellence, runs through the heart of LCS. Our mission to develop an educational teaching method for creative talent, as a powerful alternative to traditional standardised education has set a benchmark for the future of innovative creative education and training.
Today, Wendy, Dan and Jason spearhead the LCS personalised training method and best practice. This identifies and nurtures the unique talents and points of difference of each student, to propel their individual skill and professional capabilities. Training equips each student with the tools to flourish, and the confidence to develop self-belief beyond training to take ownership of their professional careers, supported by LCS Pro-Mentorship programme for elevated success.
Jason Thomas
Managing Director, Creative & Digital Strategist
Having operated as Creative Director and Partner of two agencies; Jason brings a wealth of experience in the running, development and repositioning of creative brands and businesses. As part creative and part strategist, he specialises in helping businesses define their proposition, culture and brand strategy, with the ultimate aim of realising its full potential.
Jason has worked with a range of fashion, luxury & creative brands, including Rolex, Claudia Schiffer, Jimmy Choo, All Saints, Facebook and Universal Music. Through to institutions such as the British Council, V&A, The National Gallery, Sotheby’s and White Cube.
His role at LCS is to elevate an already successful and established business into a global, scalable exemplar of creative training and is the driving force behind the digital transformation, partnerships and business strategy.
Wendy Elsmore
Director, Fashion & Style Expert, Lifestyle TV Presenter
As a Director of the London College of Style, I am passionate in my belief that delivering a learning experience that is ‘personalised’ to each of our students is the future in innovative creative education and training. This is the training method that runs through the heart of LCS and is a powerful alternative to traditional education. A proven game-changer in individual personal development and potential for career success. At LCS, we recognise that each student is different and we all care that they are supported to achieve. Our training method builds self-belief and unleashes the opportunity for brilliant levels of talent to shine.
I have been tremendously fortunate to work in the glorious fashion, beauty and creative industries all my working life and to this day I never feel like my career has been a job! From humble roots, dogged devotion to become great and to never take no as an answer has seen me rise as a top personal and celebrity stylist, art director and mainstream TV presenter. Meeting and working with extraordinary people and travelling all over the world, I would never have imagined this would be my career, but it is and I can’t wait to help our students achieve their own success!
Dan Blake
Director of Education
Dan, an experienced educator and specialist editorial menswear stylist and expert, has worked across many leading publications in both the commercial and fashion elite world including British GQ and L’Officiel. Dan adds Fashion Editor for 7thMan and Editor in Chief for Streets magazine to his list of credits. An experienced publisher, he has a deep understanding of the publishing world.
As a menswear expert, he has worked with many international designers and brands with great understanding and experience of what is required to make it in the creatives industries.
Accreditation & Certification
Accreditation & Certification
As a private college, we pride ourselves on having the highest standards. The London College of Style is accredited by the British Accreditation Council, (BAC) for Independent and Further Education as a Short Course Provider. Diploma qualifications are certified by the London College of Style as a centre of academic excellence. Industry recognised LCS certification equips you with skills needed to succeed in the fashion and creative industries.
You can view our listing on the BAC website.
Study Abroad
In London
LCS is located in the heart of London. You’ll work with the best in the industry to gain valuable training and experience at our state-of-the-art campus.